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James Farley

Automakers let slip hints about Super Bowl ads

Jim Farley, Ford's executive vice president of global marketing, doesn't believe that the Super Bowl is a wise place for mainstream, established brands to spend their money.

Lincoln seeking larger share of luxury market

Mulally and Jim Farley, a former top Lexus executive who leads the Lincoln brand, spoke with the AP recently about Lincoln.

Ford CEO: Luxury market has room for Lincoln

Mulally and Jim Farley, a former top Lexus executive who now leads the Lincoln brand, sat down with The Associated Press recently to talk about Lincoln.

Why attend car shows when photos are a swipe away?

"Auto shows are one of the rare moments that the brand can meet the customer, shake their hand, look them in the eye and say, 'This is who we are,'" says Jim Farley, Ford's global marketing director.

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Blogs

Ford Lincoln: Experiment in China, Win At Home

"In many ways, China will be a listening post for Lincoln in the United States," Jim Farley,...

Farley says Lincoln learnings in China could influence brand in US

Jim Farley, the executive vice president of global marketing for Ford, tells Automotive News,...

Lexus Studying High-Performance Hybrid Models

Lexus General Manager Jim Farley noted in an interview yesterday "We may build such...

Web

WTOP's Jim Farley announces retirement

WTOP's Jim Farley announces retirement